Rules of Design
Form Follows FunctionAlways.
Something that looks pretty but does not perform the function it was designed for is BAD Design. Negative Space is Magical!Create it, don't just fill it up! Everything you design will need areas of visual peace and visual action. Too many visual elements confuses your message.
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Communicate... Don't Decorate
In Design your primary goal is to communicate. Keeping your message clear and simple is crucial to producing good designs... most of the time. If you can do it with less then do it.
Be decisive!
Do it one purpose - or don't do it at all.
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Speak with ONE Visual VoiceKeep your designs unified, don't use a whole bunch of different styles, fonts or colours.
Symmetry is the
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